Editor Olivia Gibson visits Brooks & Brooks Salon in Covent Garden to experience a hair makeover

Inside Brooks and Brooks Salon in Covent Garden

Hair has played a significant role throughout human history, carrying immense cultural and social importance. It is undeniable that even in today's society, hair continues to hold a crucial position. I am constantly on the lookout for ways to protect my precious locks, whether it's by using top-notch hair products or minimising exposure to heat in order to prevent any damage. However, after sporting the same hairstyle for years, I began to feel the urge for a change. As someone who had never dyed their hair before, I have always been apprehensive about altering my natural colour and the entire process involved. Nevertheless, in my quest for a fresh start, I decided to embrace change when I received an invitation from Brooks & Brooks Salon in Covent Garden to review their exceptional services. Thus, on a Tuesday evening, I made my way to London to meet with their team for a consultation.

Brooks & Brooks Salon, a cornerstone of the industry for more than 20 years, have relocated to a historic building set against the backdrop of bustling Covent Garden. The move seamlessly merges historic elegance with a contemporary vision for hair design, where staff and stylists have curated an atmosphere that reflects both the rich history of the location and the innovative spirit of the artistic team.

Olivia Gibson hair Brooks and Brooks Salon in Covent Garden


Upon reaching the Grade II-listed building, just a short stroll away from Holborn station, I was warmly welcomed by a friendly team in a luxurious and elegantly simple setting. This establishment serves as a collaborative space where individuals who are passionate about fashion and beauty come together to revolutionise the world of hair.

The Senior Top Stylist and Colour Specialist, Kayleigh, was my hairstylist. She took the time to listen to my concerns and guide me through the process, ensuring that I achieved my desired look. Her expertise and passion helped me feel at ease during the technical aspects of the process. Before developing a plan to enhance my hair, she made sure to understand my individual needs and characteristics. Together, we decided on a partial balayage technique that would give me a sun-kissed appearance, incorporating a dragged root and money pieces to frame my face. To ensure there were no adverse reactions to the products, I conducted a quick and easy patch test.

When the day of my appointment arrived, I was excited to see the results. The process began with the application of bleach, which removed the pigment from my hair. Foils were used to ensure an even distribution and to expedite the lightening process by trapping heat. The bleach opened up my hair cuticle, allowing the natural pigment to dissolve. Once my natural colour had lifted, Kayleigh applied toner to create a natural look with a variety of shades while neutralising any brassy tones. This artistic application was done freehand using a brush, resulting in a natural-looking outcome. During the process, a deep conditioning treatment was used to add shine, and INNOluxe was applied to strengthen and protect my hair. Additionally, I was treated to a relaxing head massage for the ultimate pampering experience. Afterward, my hair was cut to add more structure and address my lack of volume. Finally, it was styled with a gentle wave to enhance its overall appearance.

Seeing the stunning array of colours that beautifully caught the light and added definition to my hair for the first time made me feel like I belonged on a Pinterest board! I was absolutely in love with my new look and felt confident and ready to take on the streets of London.

Brooks and Brooks Salon in Covent Garden


Kayleigh's work was truly remarkable, leaving me feeling like a million bucks. It was an absolute delight to be in her company, soaking in her awe-inspiring accomplishments and witnessing her unwavering passion. Her dedication to her job was evident in the outstanding outcomes she achieved.

Overall, I would highly recommend the salon! During my visit, it became evident that Brooks & Brooks Salon is a close-knit group of hairstylists who are dedicated to providing clients with astonishing results that enhance their inner and outer beauty. The enjoyable and laid-back atmosphere establishes a cosy environment where one can detach from the distractions of the external world. Under the guidance of Sally Brooks and Jamie Brooks, the talented team members possess their own unique areas of specialisation, ensuring that they can meet all hair requirements while maintaining an authentic approach to service.
Book your appointment here: www.brooksandbrooks.co.uk

Psst! The team is thrilled to introduce the new wedding packages that are available at the salon or a selected venue. Each package serves as a guide and can be customised to meet individual needs. Discover more here: www.brooksandbrooks.co.uk/wedding-services

Olivia Gibson visits Brooks and Brooks

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