Dedicated millinery pop-up Chapeau! London returns with a Soho showcase

After staging successful pop-ups in Mayfair and Fortnum & Mason in recent years, Soho has been named as the next destination for bespoke millinery boutique Chapeau! London. Situated in the artistic surrounds of the Ham Yard courtyard, this meticulously curated millinery pop-up will feature creations by 10 of Britain’s finest hatmakers from the British Hat Guild, in a refined celebration of style.
 
Perfectly timed for Royal Ascot and the summer social season, Chapeau! is a one-stop shop for the most exquisite hats tailored for every event in the social calendar. From bold statement pieces designed to captivate any audience, to elegant wide brims fit for the summer sun, to dainty and delicate cocktail pieces, there’s truly something for every occasion.
 
Running from April 8th until July 4th, Chapeau! offers millinery from Edwina Ibbotson, Alexandra Harper, Giulia Mio, Grainne Maher, Judy Bentinck, Rachel Skinner, and Sarah Cant, along with Chapeau! founders Martha Lynn, Lisa Tan, and Jenny Roberts. With around 100 handcrafted headpieces for sale, all created especially for this showcase, there will be no shortage of show-stopping options for all special events.
 
Milliner Edwina Ibbotson says: “I am incredibly thrilled to be showcasing my work as part of Chapeau! 2026, alongside other members of the British Hat Guild. This year will be extra exciting as we are opening the doors in the heart of London’s Soho, part of London known for creativity within the film, fashion, and nightlife industries, to name a few.
 
“Chapeau! at Ham Yard offers the opportunity to not only display hats for summer social events, such as Royal Ascot, polo, weddings and garden parties, but also feature some of our most innovative, contemporary designs – hence, personally for me, making it especially appealing. So whatever your style or occasion, we encourage you to visit and observe so many head-turning hats and headdresses under one roof.”
 
Co-Founder Lisa Tan says: “What makes our pop-up boutique particularly unique is the strong support from our team – our milliners, who are some of Britain’s finest hatmakers, will be onsite each day and available to answer questions and impart their years of millinery wisdom to all who visit. This makes our pop-up more than just another shopping destination, providing clients with a close look into the passion and dedication we have for our industry.”
 
Situated at 7 Denman Place, Soho, facing the popular courtyard of the Ham Yard Hotel, Chapeau! will be open from 11am to 7pm each day.
 
Chapeau! also has a current millinery residency at the iconic Fortnum & Mason, on level 2 of their Piccadilly store, until July 1st.
 
Discover more about both showcases at www.chapeau.london and Instagram @chapeau.london.